Privacy policy
SelfSerum™ Privacy Policy (POPIA/GDPR Compliant)
Last Updated: August 2025
SelfSerum operates this website and online store (the "Services"), including all related content, products, and features. We respect your privacy and are committed to protecting your personal information in accordance with South African POPIA, EU GDPR, and other applicable laws.
By using our Services, you consent to the collection, use, and sharing of your personal information as described in this policy.
1. Information We Collect
We collect personal information to provide, improve, and secure our Services. This includes:
-
Contact Info: Name, address, email, phone number, billing/shipping addresses.
-
Payment Info: Credit/debit card details, financial account info, transaction data.
-
Account Info: Username, password, preferences, settings.
-
Transaction & Usage Data: Orders, returns, products viewed, cart activity.
-
Communications: Customer support inquiries, feedback, or other messages.
-
Device & Analytics Data: IP address, browser type, device identifiers, interaction data.
Sources of Information:
-
Directly from you (account creation, purchases, communication).
-
Automatically via cookies, tracking, and analytics tools.
-
From third-party service providers and partners assisting with services.
2. How We Use Your Information
We use your data to:
-
Provide & Improve Services: Process orders, manage accounts, recommend products, and personalize your shopping experience.
-
Marketing & Promotions: Send emails, texts, or display targeted ads. You may opt-out anytime.
-
Security & Fraud Prevention: Authenticate accounts, detect fraudulent activity, and secure our Services.
-
Customer Support: Respond to inquiries and provide support.
-
Legal Compliance: Comply with laws, enforce policies, and respond to legal requests.
3. How We Share Your Information
We may share personal information with:
-
Shopify & Service Providers: Payment processing, order fulfillment, IT, analytics, and customer support.
-
Business Partners & Affiliates: Marketing and promotions.
-
Legal Authorities: When required by law.
-
Corporate Transactions: Mergers, acquisitions, or sales of assets.
Important: We do not sell your personal information.
4. Cookies and Tracking
Our website uses cookies and similar technologies to enhance your experience, analyze traffic, and provide targeted advertising.
-
You can manage your cookie preferences through your browser or our cookie consent banner.
-
Certain cookies are necessary for site functionality and cannot be disabled.
5. Shopify and Third-Party Services
Our Services are powered by Shopify. Shopify may process your information and provide analytics and enhanced features. For more details, see Shopify Privacy Policy.
Our Services may link to third-party sites. We are not responsible for their privacy practices.
6. Children’s Privacy
Our Services are not for children under 18. We do not knowingly collect personal information from children. Parents or guardians may request deletion of such information.
7. Security & Retention
-
We use industry-standard security measures but cannot guarantee perfect security.
-
Personal information is retained only as long as necessary to provide Services, comply with laws, or resolve disputes.
8. Your Rights
Depending on your location, you may have:
-
Access & Correction: View or update your information.
-
Deletion: Request deletion of your data.
-
Portability: Receive your information in a portable format.
-
Opt-out of Marketing: Stop promotional emails or targeted ads.
-
Restrict or Withdraw Consent: Limit or withdraw consent for specific processing activities.
EU/UK residents may also:
-
Object to processing for certain purposes.
-
Request restriction of processing.
To exercise your rights, contact us: kroatesliam@gmail.com
9. International Transfers
Your data may be transferred or processed outside South Africa or the EEA. Transfers comply with legal safeguards like Standard Contractual Clauses to ensure adequate protection.
10. Changes to This Policy
We may update this Privacy Policy for operational, legal, or regulatory reasons. Updated policies will be posted here with a new “Last Updated” date.
11. Contact Us
For questions or complaints:
Email: support@selfserum.co.za
